Ink & Influence: Unleashing the Power of Author Marketing

Ink & Influence: Unleashing the Power of Author Marketing

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Smart Writers, Smarter Tools (AI Primer for Authors – Part 3)
How Authors Feel About AI (Spoiler: It’s Complicated)
 • 
Lynn McGinnis
Book Signings Aren’t Just About Sales—They’re About Showing Up
If you want that prime holiday slot at your local bookstore, you need to act like a partner, not a stranger. Here’s how.
 • 
Lynn McGinnis
2
Will AI Replace Authors? (Spoiler: Nope.)
AI Primer for Authors – Part 2
 • 
Lynn McGinnis
Inside Six Real Book Launches: A Peek Behind the Curtain
Here's a little of what I'm working on with my clients right now.
 • 
Lynn McGinnis

May 2025

An Author’s Guide to AI, Part 1: Understanding the Basics
This is the first in a plain-English primer on AI and what it means for your writing life.
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Lynn McGinnis
3
When You’re Stuck, Start Smaller
How to rebuild momentum when everything feels like too much.
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Lynn McGinnis
Do You Have the Right Tools for the Attention You’re Attracting?
A breakdown of the three most common visibility assets authors need (and when to use them)
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Lynn McGinnis
2
What I Wish Every Author Knew Before Publishing Their Book
You only get one shot at a first impression—make it count.
 • 
Lynn McGinnis

April 2025

Success Isn’t a Solo Sport
Why real results happen when you and your marketing partner show up and build momentum together.
 • 
Lynn McGinnis
Your Book Is Big Enough for a Launch—But Only If You Treat It That Way
If You Built It and They Didn’t Come… Read This
 • 
Lynn McGinnis
Can You (and Your Book) Be Found?
A simple keywords strategy can help readers and opportunities find you.
 • 
Lynn McGinnis
Spring Cleaning Your Author Platform
5 Essential Tasks to Keep Your Platform Current and Working for You
 • 
Lynn McGinnis
© 2025 Lynn McGinnis, LLC
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